Last month, Associate Professor Sean J. Haley attended the 2026 Fulbright Gala Presentation Dinner in Canberra, Australia where he was recognized for his Fulbright award by the U.S. State Department’s Bureau of Educational and Cultural Affairs Chief of Staff Victoria Roberts.

Dr. Haley is spending four months at the University of Queensland (UQ) in Brisbane, Australia, seeking to improve methods to understand digital media’s advertising pathways and to code digital alcohol advertising content on social media. Along with researchers from UQ, Haley will assess digital advertising data instruments used in the U.S. and Australia. The team intends to develop a single instrument to analyze and interpret digital ad data content, thereby improving the efficiency of digital ad coding. The revised instrument will help assess vast amounts of ad data, increasing the ability to understand if digital alcohol advertising exposure is related to early age of initiation.

This is Dr. Haley’s second Fulbright Scholar award. He also received an award in 2018 for his research into the attitudinal and resource barriers to alcohol screening, brief intervention and referral to treatment implementation in primary care community health clinics in Rio de Janeiro, Brazil.



